Online Presence week 8 ( Reading - Twitter)

Twitter  change our life.

Twitter is one of the popular social networking. From friendster to facebook, from facebook to twitter.. Now there is flight a for facebook and twitter, somehow facebook and twitter have different function, but it's definitely a best way to spread the news, today the social networking is also new advertising tool.. 

I believe most of the people have smart phone today, Twitter app are now on every smart phone, twitter users can actually download a twitter app on their smart phone, and tweet everywhere everytime, as long as it's has a internet access. 

what is twitter? 

From twitter website. from : http://tweeternet.com/

Twitter is a social networking and microblogging service that allows you answer the question, "What are you doing?"by sending short text messages 140 characters in length, called "tweets", to your friends, or "followers."  

"tweet" is like you post something up, "follower" can be defined as fans, who follow a person in tweeter, they manage to view the person latest tweet. 

Well, twitter have limited word, which it's only allow you to type140 character in length,  the short format of the tweet is a defining characteristic of the service, your tweet can be random as informal collaboration and quick information sharing. 

this symbol "@" is refer to who you want to mention in your follow list, you can tag who ever in your friend list, let say you want to reply a person particular post, we can use this symbol plus the person name on twitter. 

There is another symbol, which is v "#" , this symbol is refer to harsh tag, which once you using this symbol plus some organization name, so you manage to see every tweet from different users, which talking about common topic.  

Twitter is useful 

In term of personal use, tweeter manage to keep in touch with your friends and quickly broadcast information about our life, tell them what am i doing right now. For example, "I feel like eating mcflurry, anyone?" If my friend view it, they can reply me by using the symbol "@" to mention my name. 

Well, in the sense of business use, i will say company can use twitter to broadcast company's latest news or product release. Twitter can also allow the company interact with their customers. For example, apple release IPad 3, there is a promotion for first 20 persons in the world, " IPad3 discount 50% for first 20 persons!", the follower will get interested, they can use the symbol "@theappleblog" to ask question. 

http://www.briansolis.com/2009/06/a-pictorial-history-of-twitters-rise-to-pop-culture/
overview on Twitter

My opinion toward twitter :

Nowadays, most of the news agency applied twitter, because twitter it only a short sentence, the news journalist can summarize the news in the 140 words and tweet it, if the person who interested on particular new, they click to their official website. 

well, twitter is not only for advertised for a business use it can also to promoting a person, for example, an artist can promoting themselve in Twitter, talk about the new album or may be a new drama, interact with their follower, for get attention and also gain popular. Whereas twitter can be defined as world of mount, it's a best tool for broadcast news, and also a efficiency tool for advertisement, a company can tweet a new release product or news promotion, peoples can get the latest news from twitter,  as almost most of everyone have smart phone, therefore they can check twitter often now. 

well, Twitter can be a good search engine as well, as we can search the information by searching people's harsh tag, or we could find information in twitter as well, For instance, we having a class twitter, as we can also read people's tweet to gain their knowledge by reading the tweet post. Some people might provide a link for us, we can click in if we like the more further information, the link allow people learn gain more knowledge as well. 

In twitter, peoples tell the world what they doing? where they going ? who they go with? 5W1H applied here. For me, i will think twitter is almost similar to foursquare, it's also telling the world what you doing, going where with who, i'm not a person who active in twitter, maybe i'm the person who prefer more privacy, I feel insecure to telling people where am i and what i doing right now. 

Twitter is open air, as everyone can see what you tweet, i used to have a twitter account, and i don't have much friend in my friends list, i thought it's a best place to express my feeling, i type something across my emotional toward the post, I though it is a safe place to express my feeling, one day, one of my friends, he actually type my name on google, and he found my twitter, I was like oh my god.. 

the final conclusion is avoid to put your real name and picture on tweeter if you don't want let other know it was you. 

Online Presence week 7 ( Reading - Long tail)

Thought out the video, you might know what is Long Tail. 

http://www.youtube.com/watch?v=x0h0FP6QWHA

What is long tail? Basically it's mean : 

"Infinite shelf space + real time information about buying trends = rising demand for niche content"

There are lacking of space and large amount of sources in a physical bookstore, there are unlimited selection in online bookstore. For online purchase it actually save our time while get more information, rather than we go for bookstore, we might need to spend a long time just to find a book. Long tail has provides shopkeepers a great place to store their large amounts of sources, increase of the demand and interest of audience on buying book. Throughout the online bookstore, It can achieve the niche market needs, while it can actually rising the niche market.  

I would like to applied the example from class, 

amazon (online bookstore) Vs boarders (Physical bookstore) .

http://www.themalaysianeconomy.com/borders-malaysia-is-still-alive/
One of the example we discuss in class, borders bookstore,
well, as we can see the outlook of the bookstore, neat? tidy? I would say, Im can smell a store bookworm smell over there, most of the people might think, people who going to borders, sure they are "book worm". It's real? I will say depend. Well, borders have plenty of books even it's just a small bookstore, but how if a new book release everyday? Day by a day, it lacking place for display a new books and it also will put the new book on display rack. How about the old book? In physical bookstore, the best seller book might have more copy, the "new book" in the market might have less copy in the store.  

http://www.labnol.org/internet/favorites/inside-picture-of-the-amazon-warehouse/677/
As we can see, this is the amozon ware house, can you imaging how many books out there? Compare to the physical bookstores, online bookstores have unlimited space, they can store a lot of books compare to existing bookstores, existing bookstores have limited space to put up the books.  Today, amozon are not only selling the original book, the amozon are strongly recommend the customer purchase e-book, which we can now buy, pay online and save it as file, as what we mentioned last few lecturer, save in Kindle or IPad. 

http://www.makeuseof.com/dir/zoomii-virtual-bookshop-search-books-amazon/
There are various type of books, it's divided by categories, we can get any book any time by just log in to amazon.com. I believe 90% chances you can find the book in amazon. Compare to the physical store, online bookstore have more space to store the book, while they can also put the book nicely according to the categories, you don't have to ask the shopkeeper or go around the whole bookstore, by online bookstore, you can simply as just by a "click". 

The market for books that are not even sold in the average bookstore is larger than the market for those that are - Chris Anderson 

Which mean , it's doesn't mean how much of people rent the book for each month are in one city or spread, each person per town , across the country. Instead the physical store, no matter where the customer come from or even who are seeking a particular title, but only some number of them exist, anywhere. 

There are a principle in Long Tail applies in new economy :

Make everything available

Make impossible become I'm possible, everything could be possible. Every book, as long as it's existing in the market, you could find it here! 

Cut the Price in Half. Now Lower it 

Lower price, save your petrol, without going everywhere, you can now purchase a book just by using your PC, no government tax, not petrol fee, no service charge! It give you a discount as well. will you interested?   

Help Me Find it

I believe now the everyone are saying "let google it", internet sell information to peoples for free, in the online bookstore, it have more space and it have more sources as you want. 

Online Presence week 8 ( Reading - weblog)

Blog is a bout = B - book L - lifestyle O-organize G- glossary

Today, everyone can be a journalist, peoples can voice out and write an article through online. Everyone can have an space to write whatever they wish to write. which is call BLOG,

we can defined blog as a book, as we can read people's lifestyle blog  as a story book? we can also read travel blog as travel guide book? Plus, throughout the blog, we can understand the lifestyle for each person. We know more about a person lifestyle by reading their blog.  Therefore, blog allow the blogger to organize their blog as their like, choose which template as their like to. Also, blog is also like a glossary, for peoples to know a new words.

Last time, we use to write dairy to noted down all the thing we want to write, we wrote dairy in secretly, only we ourselves know about it. The existing blog replace dairy book today, there are seldom hand writing dairy, people nowadays prefer online dairy, as they can multitasking with using the computer, they can online while blogging while listen to the music. Therefore, the society today it's about "Sharing", peoples like to share their feeling toward other. For example, one of the phenomenon as we can see was people like to post status on Facebook, they wish people to like their status and also give the comment toward their status, meanwhile they are likely get attention from other peoples.

News Blogs and Citizen Journalism: New Directions for e-Journalism 

Old media                                                                                   New media                 
- Individual conversations think letters and telephone            - Mass broadcasting TV, radio
- Take a long time to produce on press.                               - Anytime, every where.

"Prosumer = producer + CONSUMER"

There is a word use to describe blogger, which "Prosumer"...
Blogger today is not only a consumer of blog, they are also a producer in their blog. They write a post, edit it and design the web page.  Web blog become more important to the generation now, blog is about creator and generator. Today news is not only taken from News agency, it's about collective of every peoples, produce news is no longer a journalist work. user generated by institution, working in institution, working for get information.

Information getting very far away by using different nodes，information limited to every person. Key features- new media limited colum and space, printing use advertising to subsitde by the advertisement， new media have unlimited space. Another feature here, news must make money, have to be profitable， if not newspaper failed access. Because the company have to pay off to journalist, news writing encourage profit. In fact, all media has to make money, not writing or creating information make money for the news organization. we look information as super highway, we can email now to everywhere.

"blogger VS  Journalist"

For old media a lot of people contributing, lost of control. What to publish have to be clarify.
For New media, information avalanche, too much of information, news reported goes to the blog. contributed put into internet spray. The term "feedback  loop", mean dairy basic, tomorrow no anymore.
We could also consider news content is expensive, the news agency need to hired a proper and professional journalist, which also include higher education and editor, but all this is with higher payment. for such amount, you can only get a limited of information.

Information is everywhere, indeed newspaper is cheap. smart tool save to all the information, there now has become informative and usability. Citizen journalism, citizen can become journalist, by using blogger, they can get news everywhere.

Gate watching, mean every person will go out to look for information to put on facebook,youtube, twitter and so on, they share the information out there. People look out for interesting information,  user must act as the filter, which is good or not, however valuable information can find fresh information. Reporting have the ability have a right the proper article, find a best information, also it would decentralize.

Next, traditional journalist citizen journalism feedback , comment. people distributing, talking to each other. Twitter- how could this become a big things?? 2 feature of how ppl use internet, we tend to inverse, smaller packages, calculate people use a lot of comments. big probelm, URL a real time reporting in a situation , in a real time/ newspaper as a sources as a information/ Twitter become useful when applies in education , more perceptive.

Information is scarce- content, is everything, is valuable, different point come together. A blog is a fashion, choose the best put it up on the blog. importan activity.